Posting on deal websites seems counterintuitive. Why would a brand want to add a special discount on a deal website and lower their profit margins? The reason is simple: to get the customer into your funnel.
22 Best Deal Sites: Bargain Shopping Sites for Coupons & Discounts (on Everything!) - MoneyPantry
Some customers look on deal websites such as Groupon or eBates to find great deals from new and popular companies. Other customers choose to look up special discount codes online.
Or they might not buy at all. But it can help boost your sales over the long-term. Example: Versace has added their perfume on deal websites like Groupon to help drive more sales.
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Notice how the original price is an even number but the discounted price ends in 9. This is done intentionally to make the original number look much higher than the new discounted price.
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Create different discount codes for different websites. This allows you to better track which sources have been generating the most revenue for you so that you can invest more resources into it. Create a sense of urgency. With deal websites, you need to give people enough time to find your listing but also have a deadline to create urgency.
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You should aim to update your listings at least once a week with new promotions, deals or discount codes. By updating weekly, you increase your chances of being found while creating urgency. Compile your own list of deal websites.
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Are there blogs within your niche that you can promote your discount code to? Reach out to them to have your products featured while including a discount code to encourage customers to buy. Business Insider apologises for the error.
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In response to questions from Business Insider on some deal examples, Takealot provided a statement that reads, in full:. In respect of Daily Deals and other discounted goods, the discounts are calculated against the List Price and not the normal selling price. We always strive to offer our customers the best prices that we are able to, however there will be cases when another retailer can offer the product at a lower price.
Of course the reverse is also true in the instances when our price is lower. Business Insider Money and Markets.
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